Nearly all respondents cite a lack of maturity in their marketing technology and poor collaboration between CIOs and CMOs as key barriers preventing them delivering great customer experiences.
Read MoreBBVA and IPsofthave form ed a partnership for the joint development of a new generation of digital customer support services powered by artificial intelligence technologies, based on IPsoft’s virtual assistant, Amelia.
Read MoreLife science professionals highlight technology and healthcare as collaboration priorities for ensuring successful application of AI.
Read MoreLack of predictive analytics traps customers in vicious cycles based on their past selves.
Read MoreNearly two-thirds of respondents in the UK (58%) say more work is needed by companies to improve their online experience.
Read MoreBy Bastian Nominacher, co-founder and co-CEO, Celonis.
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