Today, team.blue unveiled its first report examining small and medium-sized enterprises’ (SMEs) perspectives on data hosting across Europe. This document, titled "Data Hosting In Europe: Insights & Shift," presents exclusive insights into European businesses' data hosting practices, evolving trust levels, and the factors influencing decisions in an ever-changing digital landscape.
The report reveals that more than half of respondents (57%) aren't aware if their cloud provider ensures data storage within EU borders. Nonetheless, 51% noted an uptick in stakeholder interest regarding data storage locations, with customers and company directors expressing the most concern. A substantial majority (72%) of SMEs voiced worries about their data being stored in the U.S., and almost a quarter (21%) contemplate switching providers due to geopolitical and economic anxieties.
The report encompasses various businesses, including many customers of team.blue. Currently, 32.1% of surveyed companies store data with team.blue, followed by Google Cloud (13.2%) and Microsoft Azure (13%). However, a segment of SMEs across Europe struggles with digital infrastructure gaps, with 13% self-managing solutions and 6% uncertain or deprived of proper data storage facilities.
These findings arise when SMEs increasingly seek to streamline their digital operations within integrated ecosystems instead of fragmented tools. Team.blue offers a comprehensive tech stack, with services ranging from domains and hosting to productivity tools, security, and e-commerce infrastructure.
Kwaku Yeboah-Antwi, Chief AI and Data Officer at team.blue, emphasizes, “The data tells a clear story: European businesses - and their customers - are increasingly concerned about where their data resides. This isn’t just a technical issue anymore; it’s a matter of trust, and long-term resilience. ”
Claudio Corbetta, CEO at team.blue, comments,“European businesses are placing growing importance on where their data lives - and who they trust with it. It’s no longer just about performance or price; it's about control, compliance and confidence.